What does SEO mean?
SEO is an acronym for Search Engine Optimization! Wow great…. what the hell does that even mean?
Basically, it’s best practice on how to properly place new content on your website so the Search Engines (think Google, Bing, Yahoo, etc.) know what your website is about. It’s really that simple.
Why do sites need SEO?
Search engines are computers, although they are becoming more sophisticated over time; they still need help. There are best practices in place when building a site to help guide the search engines in understanding what your site is all about (i.e. page titles, meta descriptions, etc.)
After all of these things are accomplished you need to keep feeding the search engines fresh content. Think about how much information is available on the internet, if your site isn’t adding new content all of the time; how will the search engines know you are still relevant?
What are some key terms to understand when getting started in SEO?
Sooooo glad you asked 😉 There are a few terms you should understand that will make your journey much easier: